Privacy policy

Privacy Policy

Last updated: 1 April 2026

Token and Tome operates this website to share information about the project, direct visitors to the Kickstarter page, and collect email addresses from people who choose to subscribe for updates.

For the purposes of applicable data protection law, Token and Tome is the controller of the personal data described in this Privacy Policy.

Contact details
Email: shopify@tokenandtome.com

1. What personal data we collect

We may collect and process the following personal data:

  • Email address if you choose to subscribe for Token and Tome email updates.
  • Communications data if you contact us directly.
  • Technical website data such as your IP address, browser, device information, and similar basic usage data processed through Shopify and related services to run the website securely and properly.
  • Cookie, analytics, and pixel-related data where cookies, analytics tools, or pixels are enabled on the site. This may include information about pages viewed, actions taken on the site, referral sources, browser/device data, and similar usage information.

2. How we collect it

We collect personal data:

  • directly from you when you enter your email address or contact us;
  • automatically when you visit the site through Shopify-hosted website functionality, cookies, analytics tools, or pixels where enabled; and
  • from service providers that help us run the site.

3. How we use your personal data

We use your personal data to:

  • operate, secure, and maintain the website;
  • send email updates you have subscribed to about the upcoming Kickstarter launch and related Token and Tome project reveals;
  • understand how visitors use the website, improve the website, and measure the performance of pages, content, and campaigns where analytics or pixels are enabled;
  • respond to enquiries or communications you send to us; and
  • comply with legal or regulatory obligations where necessary.

We do not use your email address for unrelated marketing.

4. Lawful bases

We rely on the following lawful bases where applicable:

  • Consent for sending email updates you choose to subscribe to.
  • Consent for non-essential cookies, analytics tools, and advertising or marketing pixels where required by law.
  • Legitimate interests for running and securing the website, dealing with enquiries, and managing the site properly.
  • Legal obligation where we need to process or retain information to comply with the law.

Where we rely on consent, you can withdraw it at any time by unsubscribing or by adjusting your cookie preferences where available.

5. Email updates

If you subscribe, we will use your email address to send Token and Tome updates about the upcoming Kickstarter launch and related project reveals.

You can unsubscribe at any time using the unsubscribe link in an email or by contacting us at shopify@tokenandtome.com.

6. Who we share data with

We may share personal data with service providers only where reasonably necessary to run this website and send the updates you requested. This may include:

  • Shopify, which hosts and supports the website and related form tools, and which may process certain personal data to provide Shopify services and, where enabled, enhanced services connected to Shopify Network Intelligence;
  • email or website service providers used to manage subscriptions or site operation;
  • analytics, advertising, or pixel providers where those tools are enabled and lawfully used; and
  • legal, regulatory, or technical service providers where required.

We do not sell your personal data.
We do not share your email address with third parties for their own unrelated marketing.

6A. Relationship with Shopify and Shopify Network Intelligence

This website is hosted by Shopify. As a result, Shopify processes personal data relating to your visit to and use of this website in order to provide hosting, website functionality, forms, security, and related services.

Where Shopify Network Intelligence or related enhanced Shopify services are enabled, Shopify may also use personal data collected from interactions with this website together with data from interactions with other merchants and with Shopify in order to provide enhanced services, such as improved products, personalization, store performance, and ad targeting. No other merchant can directly access our store data through this process.

Where required by law, any non-essential cookies, analytics, advertising technologies, or similar tools connected to these services will only be used where the required consent has been obtained.

You can read more about how Shopify handles personal data in the Shopify Consumer Privacy Policy.

7. International transfers

Some service providers may process data outside the United Kingdom. Where that happens, we expect appropriate safeguards to be used in line with applicable data protection law.

8. Cookies, analytics, and similar technologies

This website may use cookies, pixels, or similar technologies for site operation, security, privacy preferences, analytics, and performance measurement.

Some of these technologies may be strictly necessary for the site to function properly. Others, such as analytics or advertising-related tools, may be non-essential and will be used only where the required consent has been obtained.

You can manage cookie preferences through the site controls and your browser settings where applicable.

9. How long we keep personal data

We keep personal data only for as long as reasonably necessary for the purposes set out in this Privacy Policy.

In practice:

  • subscriber email addresses are kept until you unsubscribe or until they are no longer needed for the updates they were collected for;
  • communications may be retained for as long as reasonably necessary to deal with the matter and keep appropriate records; and
  • technical, analytics, and website data may be retained in line with website security, hosting, measurement, and legal requirements.

10. Your rights

Depending on applicable law, you may have rights including the right to:

  • request access to your personal data;
  • request correction of inaccurate personal data;
  • request deletion of your personal data;
  • request restriction of processing;
  • object to certain processing; and
  • withdraw consent where processing is based on consent.

To exercise any of these rights, contact shopify@tokenandtome.com.

11. Complaints

If you have concerns about how your personal data is handled, please contact us first.

If you are in the United Kingdom, you also have the right to complain to the Information Commissioner’s Office (ICO).

12. Third-party links

This website may include links to third-party platforms such as Kickstarter and social media sites. If you follow those links, those third parties handle your data under their own privacy policies.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date above.

14. Contact

For more information about Shopify’s own privacy practices, please refer to the Shopify Consumer Privacy Policy.

If you have any questions about this Privacy Policy or your personal data, contact:

Token and Tome
shopify@tokenandtome.com